One person needs a notarized passport translation today and nearby; a company needs a vendor for a year of technical documentation. We separate these scenarios and filter out people who want a free online translator.
Translation Agencies We group searches by intent: high-intent queries go into separate campaigns with higher bids, informational ones become negative keywords or content.
Searches like “english translator” or “translate text” mostly mean someone is looking for a free tool. We add negative keywords (free, dictionary, google, translator jobs) and build keywords around “agency”, “notarized” and “order”.
Document translation for individuals is a quick decision near your office; B2B translation means tenders, terminology quality and recurring volume. We run them as separate campaigns with different copy, bids and landing pages.
Someone holding documents picks a nearby agency that's open now. A Google Business Profile with hours, reviews and directions, plus location and call assets, often decides the choice before anyone visits the website.
Translation from a rare language or a sworn translation for foreign authorities earns more than a standard certificate in English. We put profitable language pairs and document types into separate ad groups and send order amounts from your CRM.
Every campaign has its own role. We set the order and budget after analyzing demand in your city and your competitors.
The foundation: separate campaigns for document translation and for B2B, with ad groups by language, destination country and document type.
How it works 02Visibility on Google Maps for “translation agency near me” searches, with directions, opening hours and reviews.
How it works 03We remind companies that looked at your B2B services about corporate terms and examples of industry translations.
How it worksThis is just one variation. In a responsive search ad, we write up to 15 headlines and 4 descriptions, and Google assembles the best combination for each search.
Ad descriptions
Passports, diplomas and certificates for use abroad. Apostille and notarization.
Send a photo of your document via messenger and we'll quote the price and turnaround.
Automated bid strategies learn from the data we feed them. That’s why we only count actions that lead to sales.
Demand seasonality
Private demand rises before admissions to foreign universities, during travel season and after other countries change their document submission rules. B2B orders are steadier and tied to tenders, trade shows and product launches in new markets.
We separate private and corporate orders and identify priority languages, destination countries and document types.
We optimize your Google Business Profile and set up tracking for calls, document uploads, messenger messages and directions requests.
We start with Search and Maps with a full negative keyword list against free translators, dictionaries and jobs, and clean up search terms daily for the first few weeks.
We launch separate campaigns for companies, remarketing and sending order amounts from your CRM, so bidding works toward profitable areas.
Answers to the questions business owners ask most often before launch.
We add negative keywords: free, dictionary, google, translator jobs and so on. The main keywords are built around ordering the service: “translation agency”, “notarized translation”, “document translation for”. We review search terms regularly because users' wording changes.
For document translation, yes. People often choose a nearby agency that's open now and check reviews and hours. An optimized Google Business Profile combined with location assets brings calls and directions requests even without a website visit.
Yes. Companies search differently — “technical translation”, “contract translation”, “localization” — and care about terminology quality and confidentiality. A separate campaign with its own landing page lets you manage the budget and evaluate the B2B side by contracts rather than calls.
We create ad groups for popular destinations — documents for Poland, Germany, the Czech Republic and so on — and mention certification requirements in the ad and on the page. That way people immediately see that the agency knows the rules of the country where they're submitting documents.
Leave your contact — a specialist will review your ads or website and prepare a short breakdown with concrete next steps. No obligations, no hard selling.
We reply within 1 business day
We use cookies
Necessary cookies keep the site working. Analytics and marketing cookies help us improve the site and show relevant ads. You can change your choice at any time. Privacy policy
Є українська версія цієї сторінки
Українською
